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Practice Cover, locum and overheads insurance specialists to the UK medical market, is delighted to announce that it has acquired Howden Insurance Brokers’ locum insurance business.
Talking to GPs about their locum insurance, it’s obvious that the policy feature that one GP thinks is essential is another’s total waste of money.
Want cover for HIV contracted through work? How about jury service? Would you need a policy which pays towards home modifications, hospital trips and childcare costs if you’re injured in an accident? Do you want permanent cover that won’t be withdrawn no matter how many times you have to claim?
We have seen eye-wateringly low locum insurance premiums in the past few weeks which, in our view, are simply not economically viable.
I was pondering this when I went to a networking meeting the other day and spoke to someone about his commercial buildings insurance. He shopped around at the last renewal and moved to one of the cheapest providers he could find. He liked the premium, was signed up quickly and all went swimmingly until he had to claim.
That’s when he came unstuck.
We’re assailed from all sides by choice. We’re persuaded by retailers, educationalists, the media and so on that choice is good. But can this mean needlessly adding complexity to something which should be simple? Can offering a choice deter people from making a decision? If a potential customer knows he or she wants to buy, say, locum insurance, do we deter them by asking if they want this, that or the other from a menu of benefits?
In a nutshell:
Isn’t that always the question when it comes to insurance? No-one wants to buy insurance, and no-one wants to claim but everyone wants to be sure that, should they have to claim, the policy will cover what they expected it to cover.
Sometimes this means making a choice as to whether to pay extra to include an optional benefit within the policy you’re buying. Should you cough up for windscreen cover when you take out motor insurance? What about the legal expenses cover that your home insurance company offers? Is it worth the extra premium?
Practice Cover limited registered in England (no 7063423) Authorised and regulated by the Financial Conduct Authority. Correspondence address: Freepost Plus RSGG-XLAC-XXCA, Southampton, SO15 5JF. Registered office address: Stag Gates House, 63/64 The Avenue, Southampton SO17 1XS
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